Allied Motion Technologies Inc., a global designer and manufacturer of motion control products, recently announced that Kevin McNicholas has joined the company as vice president of sales. McNicholas, who brings more than 30 years of sales, marketing and executive leadership in machine automation and motion control, will unite the regional sales and target market sales functions to create a combined, global sales organization and market channel strategy for driving sales growth. He will oversee Allied Motion’s regional sales teams and market managers while maximizing the capabilities of the company’s three strategically-placed Solution Centers in Europe, North America and Asia. The Solution Centers apply the company’s wide breadth of drive, control, gearing, motor and feedback technologies to create cost effective, custom-engineered motion control solutions for customers.   

Dick Warzala, chairman and CEO commented, “Allied Motion is fortunate to bring on board a senior sales executive with Kevin’s breadth of experience and track record of success in the motion control industry.  His objectives are to create an integrated sales organization and develop a market channel strategy that will expand our reach and capture market share.  We are confident that Kevin will add significant value as we advance our efforts to become a leading global provider of motion solutions.”

McNicholas most recently was managing partner of Integr-i-motion, a consulting firm providing support to large motion companies on projects relating to new product introduction, market expansion and sales distribution network initiatives.  Earlier in his career, he served as the automation group vice president of sales and marketing at Parker Hannifin where he was responsible for the development and implementation of a sales engineering team and distribution network. McNicholas holds a bachelor of science in economics and business from Rockford University. He has been a member of the board of directors of the Motion Control and Motor Association.