PCB Piezotronics established PCB Piezotronics Ltd., a direct sales office to serve customers in the United Kingdom. Located in Hitchin, Herts, PCB Piezotronics Ltd. will provide direct sales and customer support for all of PCB Piezotronics and IMI Sensors product lines, as well as focused specialty product and program support in the areas of aerospace, defense, test and measurement and automotive applications. Managing director Graham Turgoose will overseeing the sales operations of this office. Turgoose has served as PCB Piezotronics European manager for the past six years, and has more than 25 years of sensor and instrumentation experience. In addition, Hans Ensinger, European aerospace program manager, will be serving as PCB Ltd.'s aerospace program manager; and Jeremy Bryceson, a 20-year veteran of the test & measurement industry, has been named product manager. PCB's vice president of sales and marketing, PCB? Limited will be making its formal debut this year at MTEC, February 14th and 15th, at NEC in Birmingham.